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Wholesale Snacks: Where Candy Fits in the Category

"Wholesale snacks" covers a broad category — chips, nuts, crackers, and confectionery all sit under it. Candora Trading specialises specifically in the candy and confectionery slice of that category: jelly, sour, gummy, and pick & mix formats, sourced directly from European factories. This page explains where confectionery sits within snack wholesale buying and what to expect if candy is part of a broader snack assortment you're building.

Reviewed by Sourcing Team, Candora Trading·Published August 25, 2026
Wholesale Snacks: Where Candy Fits in the Category

In this article

  1. 01Confectionery's Place in a Snack Assortment
  2. 02What Candora Supplies Within the Snacks Category
  3. 03MOQs and Format for Snack-Channel Buyers
  4. 04Pricing and Lead Times
  5. 05Frequently asked questions

Confectionery's Place in a Snack Assortment

Retailers building a snack aisle or vending assortment typically split it into salty snacks (chips, pretzels, nuts) and sweet snacks (candy, chocolate, gum). Candy and confectionery is consistently one of the highest-margin lines in that mix — retail margins on wholesale candy commonly run 50-70%, above most salty snack categories. Buyers sourcing a full snack range usually work with a salty-snack specialist and a confectionery specialist separately, since the manufacturing base, certifications, and MOQs differ enough that few suppliers do both well.

What Candora Supplies Within the Snacks Category

Candora Trading's range covers jelly candy, sour candy, gummy candy, foam and marshmallow sweets, pick & mix assortments, liquorice, hard candy, and chocolate-covered formats — sourced from BRCGS and IFS-certified European factories. We don't supply salty snacks (chips, pretzels, nuts) directly. Buyers combining both categories in one assortment typically source confectionery from us and salty snacks from a separate specialist, then consolidate logistics on their end.

Wholesale — What Candora Supplies Within the Snacks Category

MOQs and Format for Snack-Channel Buyers

Snack-channel buyers — vending operators, convenience retailers, office pantry suppliers — typically want individually wrapped or small-format packaging rather than bulk loose candy, since it needs to sit alongside pre-packaged salty snacks on a shelf or in a machine. Standard minimum order is 100kg across any mix of SKUs; retail-ready pre-packaged formats carry a small packaging premium over bulk loose candy. Private label runs for snack-branded programmes start at 500kg per SKU.

Wholesale — MOQs and Format for Snack-Channel Buyers

Pricing and Lead Times

Ex-works European pricing scales with volume, the same as our other wholesale programmes — see our wholesale candy pricing guide for exact bands by order size. Standard lead time is 4-8 weeks from order confirmation to shipment. Buyers combining a confectionery order with a separate salty-snack supplier should plan each supplier's lead time independently; there's no logistics benefit to synchronising them unless you're consolidating into one container, which requires coordinating both suppliers' production schedules directly.

FAQ

Frequently asked questions

No. We specialise in candy and confectionery only — jelly, sour, gummy, pick & mix, and chocolate-covered formats. For a full snack assortment, buyers typically source salty snacks from a separate specialist supplier.

100kg across any combination of confectionery formats. Private label runs start at 500kg per SKU.

Yes. Individually wrapped and small-format packaging is standard for snack-channel buyers — see our bulk candy individually wrapped page for format specifics.

The manufacturing base, certifications, and MOQ structures differ enough between confectionery and salty snack production that few suppliers genuinely specialise in both. Most snack-channel buyers work with a confectionery specialist and a salty-snack specialist separately, then consolidate logistics themselves.

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