Nutella Wholesale in the USA: A Buyer's Guide
Nutella is manufactured in a US facility by Ferrero for the domestic market, alongside imported European-made product for specialty retail. US wholesale demand for this category comes mostly from foodservice, bakery, and grocery buyers rather than confectionery retailers.
Foodservice and Bulk Sourcing vs. Retail Confectionery
Bulk-format hazelnut spread is widely used in US bakery and dessert foodservice applications. Buyers sourcing bulk spread for manufacturing should treat this as an ingredient supply chain question, separate from confectionery retail sourcing.
European Confectionery as a Complementary US Import Category
US confectionery imports are subject to FDA labelling rules (Nutrition Facts panel, FALCPA allergen declarations, English-language ingredient lists) and, for high-sugar products, the USDA/USTR sugar tariff-rate quota system — within-quota duty rates are low, but over-quota rates are significantly higher, so buyers should confirm HTS classification and quota status before ordering. There is no federal VAT; sales tax is set at state and local level and varies widely by destination. Candora Trading's core range is confectionery — jelly, sour, and private label candy — rather than spreads, supporting US distributors who carry both categories.
FAQ
Frequently asked questions
No. Nutella is a trademark of Ferrero Group, mentioned here for informational purposes only.
No — our range is confectionery, not spreads. We reference Nutella here for buyer context on the wider Ferrero portfolio relevant to US specialty import buyers.
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